Love’s Fresh Lemon is back! The soft, powdery scent, in its classic “bullet” shape pink bottle, soon became the fragrance icon of the ’70s. With the rise of interest in past pop culture trends, Love’s is being rediscovered by new generations. As soft and gentle as a kiss. It speaks in a powdery whisper, and is as cool and fresh as a gentle summer breeze. Everybody loves LOVE’S!